ALFRED Heritage Tee

When it comes to fashion, what’s old will always be new again.  Just in time for the holiday season, we're upping the nostalgia factor with a limited edition ALFRED logo t-shirt, inspired by our archives, but designed for today.  Available in limited quantities, the new vintage-inspired ALFRED laurel wreath t-shirt will ensure fashion watchers can channel their 90s Canadian style with ease.



The t-shirt design originally appeared as part of a casual concept launched in 1991, simply called ALFRED. Billed as “basic essentials”, the inspiration stemmed from Alfred Sung’s nostalgia for the army surplus stores he used to frequent as a cash-strapped student in New York, which evolved into the concept of an everyday uniform.  You can read more about the ALFRED stores of the 90s here.